customer service

Wattbike: a lesson in how not to use AI

Artificial Intelligence – AI – is all the rage. Companies the world over see it as…
Marks & Spencer cyber attack: my frustrating customer story

British retailer Marks & Spencer has been in the headlines for all the wrong reasons after…
In praise of Vodafone’s social customer service

I blogged my frustration about Vodafone’s phone and data signal last week. I was so impressed…