An email has just come through from Thomson travel, headed ‘what will you do now it’s all over?’

It’s a reference to the World Cup. But it’s totally misjudged.

It’s not all over. We’ve two semi-finals to look forward to, and the final a week today. (Ignoring the third-place play-off game.)

But of course Thomson are referring to England’s defeat. But I’m not English. Why do they presume I think the World Cup is over?

Poor marketing, if you ask me.