Newspapers love to think they have influence. Tony Blair grovelled to Rupert Murdoch to win The Sun’s endorsement in the 1997 election, after the paper claimed (wrongly) to have won John Major the 1992 poll. Yet this week’s decision by Murdoch to back two utterly opposing parties north and south of the border reveals the nonsense of such self important, cynical posturing.
I take exception to papers telling me how to vote. Democracy suffers through the massive bias in favour of the Tories. I also objected to the Guardian’s campaign against Boris Johnson in the 2008 London mayoral election. Yet the Sun’s laughable decision to back both the Tories and the SNP surely suggests the days when anyone paid attention to eve-of-election endorsements are coming to an end.